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Light, dark, black, white, heads, tails, right, wrong – you choose!

by Tim | Jan 6, 2016 | Consumer Psychology

There are a few things that I totally adore in my life; and lumped in with the more obvious ones are old sit coms and old adverts. I’m sure that there’s some deep rooted reason for this that harks back to me not being picked for a five-a-side team at some point. But...

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